
Overviews
How it works?
Enrich new leads with company data
When prospects enter your CRM, CodeWords queries Supadata to retrieve detailed company information including industry, size, revenue, and technology stack, enriching lead records with intelligence that informs sales strategy and prioritization.
Validate contact information
CodeWords submits contact details to Supadata for verification, checking email validity and phone number accuracy before adding records to marketing lists, reducing bounce rates and improving campaign deliverability across channels.
Identify ideal customer profiles
CodeWords analyzes your existing customer data through Supadata to identify common characteristics and firmographic patterns, creating refined targeting criteria that improve lead scoring and account-based marketing campaign effectiveness.
Update outdated contact records
CodeWords periodically checks CRM contacts against Supadata to identify job changes, company updates, or invalid information, flagging outdated records for review and suggesting updated contact details for data maintenance.
Generate account intelligence reports
When sales teams research target accounts, CodeWords compiles comprehensive company profiles from Supadata including organizational structure, key decision makers, recent news, and competitive landscape for strategic account planning.
Segment audiences by firmographics
CodeWords enriches contact lists with Supadata firmographic data, creating dynamic segments based on company size, industry, location, or growth indicators for targeted marketing campaigns and personalized outreach strategies.
Monitor account changes
CodeWords tracks your target accounts in Supadata, alerting sales teams when significant changes occur such as leadership transitions, funding rounds, or expansion announcements that create new engagement opportunities.
Build prospect lists from criteria
CodeWords queries Supadata based on your ideal customer profile parameters, generating targeted prospect lists that match specific industry, size, location, and technology requirements for outbound sales and marketing initiatives.

Configure
Build
Automated lead enrichment pipeline
Build a workflow that captures new leads from forms and advertising, enriches them with Supadata company intelligence, scores leads based on fit criteria, and routes qualified opportunities to sales teams.
“You can’t do this anywhere else.”



















































Your stack,
connected.

