AI B2B Lead Scorer — score leads in Google Sheets with AI

How does the AI B2B Lead Scorer help you find top prospects?

Get clarity on your lead pipeline—hands-free. This template scores each lead in your Google Sheet against your ideal customer profile using AI, giving you a score between 0 and 100. In seconds, you'll know exactly who to prioritize and why, so your sales team can focus on the best-fit companies without manual lead research. Scores and AI-generated reasoning show up right inside your spreadsheet.

What makes this lead scoring process more accurate?

AI looks at each lead's firmographics and details, then scores based on your custom criteria. Instead of guessing which leads are valuable, you get a consistent, data-driven priority each time. The Gemini AI model also explains the reasoning, so you understand what's driving each decision—even as your lead list grows.

Can I update lead scores as new data comes in?

Yes, your scores are refreshed on autopilot. As you add or update leads in Google Sheets, the AI B2B Lead Scorer processes changes in the background. No need to copy-paste or double-handle data—the latest scores are always right where you need them.

How do I set up the AI lead scorer?

Getting started is quick! You'll need a Google Sheet with your leads, your ideal customer profile, and access to CodeWords. Connect your sheet, define your scoring rules, and activate the template. From there, the process runs without lifting a finger. Simple setup—powerful impact.